• Areeb Mirza
  • Posts
  • You Can't Sell More Stuff. People Do Not Know You Exist.

You Can't Sell More Stuff. People Do Not Know You Exist.

You're not selling enough. Not the way you want to.

You have a good product. You have a good service. You know it works. Your clients are happy.

But you're not getting enough of them.

Here's why. People do not know you exist.

You're invisible to the people who need what you sell.

You can have the best product in the world. If no one knows about it, no one buys it.

So what do most business owners do? They rely on cold emails. Cold DMs. Cold calls.

Direct marketing. Outbound. Interruption.

You send 100 emails. 5 people respond. 1 person books a call. Maybe they buy. Maybe they don't.

It's exhausting. It's time consuming. It doesn't scale.

And here's the thing, you're starting from zero trust every single time.

Every cold email is a stranger talking to a stranger. You have to convince them you're real. You have to convince them you're credible. You have to convince them you're worth their time.

That's a lot of convincing.

Here's a better way. Create content. Run ads. Do it consistently. Do it for a long time.

Content creation and paid advertising on a consistent basis, on a longer time horizon, will help any business make more sales.

Create valuable content. Showcase your offerings daily. Enjoy the compound effect.

Here's what happens when you do this.

Month 1, people discover you. They see your content. They see your ads. They start recognizing your name.

Month 2, they see you again. And again. They start paying attention.

Month 3, they start trusting you. You're not a stranger anymore. You're someone who shows up. Someone who knows what they're talking about.

Month 4, they're ready to buy. They don't need convincing. They already trust you. They already know what you do. The sales call is a formality.

Compare that to cold outreach. Every single conversation starts from zero.

With content and ads, you're building trust before the conversation even starts.

You're not interrupting people. You're attracting them.

You're not convincing them. You're educating them.

You're not chasing them. They're coming to you.

And here's the best part. It compounds.

Every piece of content you create is working for you. Every ad you run is reaching new people. Every post is building trust.

You post 100 pieces of content over 6 months. That's 100 chances for someone to discover you. 100 chances for someone to trust you. 100 chances for someone to buy.

Compare that to 100 cold emails. 100 interruptions. 100 strangers.

Stop relying on direct marketing like cold emails. Start building visibility.

Create content. Run ads. Do it consistently. Do it for the long term.

That's how you sell more. Not by convincing strangers. By being known.

And It Compounds.

My Offers:

Content Machine: We’ll create you 90 pieces of short form content and setup/build your Meta Ads (Done For You)

Funnel Build Out for Paid Advertising: We’ll Build you a Paid ads funnel from start to finish.