Why Your Prospects Don't Buy (Even When They're the Right Fit) Pt.2

You're marketing to the right people, but they're still not buying.

Why? They don't trust you enough yet.

Think about it, would you hand over your credit card to someone you just met? Of course not. Your prospects feel the same way.

The Trust Formula

When prospects find you, they're asking three questions:

• Can this person solve my problem?

• Have they done it before?

• What happens if things go wrong?

Content answers all three questions before you ever get on a call.

Look at the Leaders

Every industry leader creates content consistently. They're not doing this for fun, they're doing it because it works.

These successful business owners buy back their time to put more effort into content. They understand something most don't: content builds trust faster than anything else.

The Real Numbers

When you create the right content:

• Your sales cycle gets shorter

• Your conversion rate goes up

• Your customer acquisition cost goes down

This isn't theory, it's what happens when prospects see you showing up consistently with valuable information.

What To Do Today

Start creating content immediately after reading this.
Don't overthink it. Don't wait for perfect. Just start.

This could be short-form videos, long-form articles, or both. The format matters less than the consistency.

As long as your competitors exist, you must always create content. It's the simplest way to build trust, establish authority, and grow an audience that's ready to buy.

My Offers:

Content Machine: We’ll create you 90 pieces of short form content and setup/build your Meta Ads (Done For You)

Funnel Build Out for Paid Advertising: We’ll Build you a Paid ads funnel from start to finish.

View Case Studies

Areeb Mirza’s YouTube Channel