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Why scaling on Instagram is hard but will make you rich

Author

Areeb Mirza
October 24, 2025

Scaling on Instagram as a business owner is not easy.

It takes work. It takes consistency. And at a certain level, it takes running ads strategically, not randomly.

People often underestimate what actually goes into growing a business on Instagram.

A video by itself isn’t hard to make.

Posting regularly isn’t hard to do.

Even running a boost post or simple ad isn’t hard.

The hard part is doing all of it the right way.

Where Most Business Owners Go Wrong

They see marketing as individual tasks.

“Oh, it’s just a video.”

“Oh, it’s just an ad.”

“Oh, it’s just posting.”

So they hire someone cheap from Fiverr for $500 or outsource to a random freelancer overseas for $50 and expect results.

Let me save you some time.

That never works.

I’ve never once heard someone say,

“Yeah, I hired this person from India and they made me a million dollars after spending $200.”

It sounds great on paper. In reality, you just lose time and momentum.

The problem isn’t outsourcing. It’s the lack of marketing knowledge to know what’s actually worth paying for and how each piece connects.

What Actually Works

It’s not just about having videos, it’s about having the right videos.

It’s not about running ads, it’s about having the right funnel behind those ads.

It’s not about posting every day, it’s about what you post and why. (educational/raw/expertise based/trends) instead of just graphics which says happy thanksgiving and poorly edited clips.

Instagram growth is about strategy, not activity.

When you know what to do, and you do it consistently for months, you’ll see measurable growth.

And if your business is already making $25,000 a month or more, that’s where we can step in to help you scale the right way.

Posting is easy.

Marketing is not.

The businesses that grow on Instagram aren’t the ones doing more.

They’re the ones doing it right.

My Offers:

Content Machine: We’ll create you 90 pieces of short form content and setup/build your Meta Ads (Done For You)

Funnel Build Out for Paid Advertising: We’ll Build you a Paid ads funnel from start to finish.