- Areeb Mirza
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- Stop Trying to Create "Perfect" Content
Stop Trying to Create "Perfect" Content
In todays fast paced world, you're not only competing for attention. You're competing for memory.
You scroll past 100’s of viral reels on tiktok and instagram in one session, how many of them do you actually remember?
And for businesses, the battle for memory, quantity beats quality every time.
Let me explain why the "perfect video" strategy is killing your business,
THE QUALITY MYTH:
• You hope that one piece of amazing piece of content will go viral
• People will remember you from that one hit
• Your business will grow from a single breakthrough
• Result: Perfectionism paralysis and zero growth
THE QUANTITY REALITY:
• The algorithm rewards consistency over perfection
• People need to see you 7-15 times before they remember you
• Your message needs repetition to stick
• Result: Consistent visibility and steady growth
Eight years ago, when content was primarily consumed through TV commercials and curated platforms, quality was king. You had one shot at a Super Bowl ad, so it had to be perfect.
Today's digital landscape works entirely differently.
The businesses winning at content aren't creating masterpieces, they're creating memories through repetition.
Think about the creators you follow. Do you remember them for one perfect video? Or do you remember them because they showed up in your feed consistently for months?
This doesn't mean you should post garbage. Your content still needs to:
• Speak directly to your target audience
• Provide genuine value
• Represent your brand accurately
But it doesn't need to be perfect.
This strategy shifts once you've built a substantial following (50,000-100,000 followers). At that point, you've earned enough attention that you can focus more on refining quality.
But until then? Be everywhere.
Post on multiple platforms. Post multiple times per week. Post variations of the same message.
The businesses that win at content aren't waiting for perfection, they're building memory through consistency.
Stop obsessing over creating the perfect video. Start focusing on being impossible to forget.
Because in content, being forgotten is the only true failure.
My Offers:
Content Machine: We’ll create you 90 pieces of short form content and setup/build your Meta Ads (Done For You)
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