Sell something to your audience.

Sell to your audience!

It's a mistake I see all the time, creators blowing up on TikTok or Instagram, achieving their goal, but then hitting a wall. Now what?

Here's the deal. If you're talking to an audience that will never buy your product or use your services, it's time to pivot. Especially if you're providing free value to people who will never convert. Let's be real, your audience in Asia probably won't be your clients.

If you're not selling something, what's the end goal? Always be selling. It clarifies your market, prioritizes revenue over vanity metrics, and keeps the focus on what truly matters.