Is 30 Days Enough to Test Content and Ads?

In short, no. Not for a business owner.

The message gets convoluted between strategies for influencers vs business owners. Two completely separate goals.

Influencers are trying to grow a following by attracting the masses to sell a product or get sponsors. A 30 day run where they create 30 pieces of content, trying every trend under the sun, is going to be more effective in terms of likes and followers.

But not as profitable. There are tons of accounts at 1 million followers who barely convert any of those followers into sales.

For businesses, the story is different.

You get paid when a follower or a prospect who found you online uses or buys what you have to sell.

You operate in reverse. You have something to sell and then you use content to attract people who will be interested in your thing. For an influencer, it's the opposite.

Getting content advice from the right person might be difficult. You don't see a lot of videos from business owners who have 5,000 followers but are generating 6 figures per month.

It's not their lane to talk about. They don't have that kind of attraction.

Here's the reality. 30 days is not enough time to test content and ads for a business.

You're not trying to go viral. You're not trying to get millions of followers. You're trying to attract the right people who will buy.

That takes time. That takes consistency. That takes trust.

If you quit after 30 days, you're quitting right when people are starting to notice you.

Most business owners expect results in 30 days. They post for a month, see minimal engagement, and assume it's not working.

But content for businesses is not about immediate results. It's about compounding trust over time.

Month 1, people discover you. Month 2, they start recognizing you. Month 3, they start trusting you. Month 6, they're ready to buy.

If you stop at month 1, you never get to month 6.

The same goes for ads. 30 days is not enough time for the algorithm to learn, optimize, and deliver consistent results.

You need at least 90 days. Preferably 6 months.

Here's what you should be doing instead.

Commit to 6 months minimum. Post consistently. Track what content gets engagement from your target audience, not just likes from random people.

Run ads for at least 90 days. Give the algorithm time to learn. Adjust based on data, not feelings.

Stop comparing yourself to influencers. They're playing a different game.

You're not trying to get famous. You're trying to get customers.

My Offers:

Content Machine: We’ll create you 90 pieces of short form content and setup/build your Meta Ads (Done For You)

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