- Areeb Mirza
- Posts
- If you’re a local business, read this.
If you’re a local business, read this.
If you’ve been running the same ads for months and noticed performance dropping, here's what's happening:
Ads naturally lose effectiveness over time because your audience becomes numb to seeing the same thing. Many businesses assume they’ve simply exhausted their market, especially locally, but that’s rarely true.
Here’s what you should do instead:
Every two weeks, launch new ads.
Keep your best-performing ads running (if they're still profitable).
Regularly introduce fresh images or videos, each focusing on different angles, offers, or pain points.
Here’s why?
Each new ad resonates with a slightly different segment of your audience. One ad might capture a group motivated by a specific pain point, while another ad hits home with a completely different audience segment.
By rotating ads bi-weekly, you consistently reach more people within your market, boosting your overall ROI and preventing audience fatigue.
Stop running stale ads. Keep things fresh, rotate your messaging, and watch your results grow.
Ready to refresh your ads strategy? Hit reply and let's optimize your campaigns together.
My Offers:
Content Machine: We’ll create you 90 pieces of short form content and setup/build your Meta Ads (Done For You)
Funnel Build Out for Paid Advertising: We’ll Build you a Paid ads funnel from start to finish.
View Case Studies