Should You Consider Getting on Podcasts?

Should you consider getting on podcasts? The answer is yes, and here’s why:

• Reach New People: Depending on the podcast, it can help you reach a new audience. If people listen to a 25-45 minute conversation related to your expertise, they’re already sold on what you do. Unlike other platforms, long form podcasts are beneficial for explaining your products or services, especially if they require a certain level of understanding.
  

• Create Short-Form Content: You can create tons of short-form content from the long form podcast. If it’s a video podcast, you can reach even more people by transforming the best parts into short clips.

There are many benefits to podcasting, so the next time you receive an invite, consider it seriously.

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